🎯 Goal: Generate Leads for Char Dham Yatra Packages
Travel Chuski – Driving Pilgrimage Leads That Convert
The Challenge
Travel Chuski wanted to scale their Char Dham Yatra bookings, but previous agencies delivered low-quality, unqualified leads. They needed pilgrimage-focused travelers, not just curious browsers.
The Adsmash Strategy
- Designed logical, intent-driven lead forms to qualify leads better.
- Created devotional-themed creatives that resonated with the target age group.
- Ran ads in Tier 2 & Tier 3 cities with higher interest in religious tourism.
- Built urgency using limited slot messaging and testimonials.
The Outcome
Travel Chuski was able to book faster, reduce junk leads, and get a steady stream of pilgrims ready to finalize group bookings.
High intent leads
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Average cost per lead
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